Imagine a winding maze full of twists and turns. To complete it will take focus and an ability to resist the shiny distractions designed to draw you off course. This labyrinth represents the attention economy, and L&S researchers, students and alumni are here to serve as your tour guide. They’ll walk you through the tangled ethics of the attention economy, the science behind your ability to focus
Researchers across the College of Letters & Science are tackling the tough questions of our time. But to get results, they need support. That’s where CRISP comes in. The L&S Collective for Research Impact and Social Partnerships bridges the gap between researchers and the industry, community and government partners who will help fuel the next generation of discoveries.
Environmental stewardship comes in many forms. From reporting on thawing permafrost in the Arctic to restoring prairies in Wisconsin to lobbying politicians for change, these L&S alumni are showcasing how to make a difference.
Ángel F. Adames Corraliza underestimated public interest in his research, until the MacArthur Foundation came calling and awarded him the “Genius” grant. Now, he reflects on why and how research gets attention.
Spring 2026